Outdoor Retail & Unified Commerce
An integrated commerce experience joining outdoor equipment sales with a broader outdoor-services customer journey.
Project Context
An outdoor brand selling specialist climbing, mountaineering and expedition equipment alongside guided activities.
The Challenge
Product information, catalogue variants, checkout, customer identity, order state, payments and delivery partners need consistent handling.
The Solution
Connected e-commerce workflows using structured product information, cart and checkout operations, customer accounts and fulfilment integrations.
Built around real operational workflows.
Equipment catalogue
Bilingual descriptions, technical specifications and product variants.
Customer experience
Profiles, cart, wishlists and account-driven purchase journeys.
Checkout & payments
Order creation, payment state and full/deposit flow considerations.
Delivery integration
Shipping and locker-delivery integrations, including BoxNow workflows.
Connected from customer experience to operations.
Product catalogue & customer UI
Product data, variants and customer profiles
Cart, orders & payment state
Order lifecycle, payment initiation and reconciliation
Fulfilment & delivery integrations
Shipping services and fulfilment status